Radio: Introduction to radio

BBC Sounds

Read this Guardian feature on the launch of BBC Sounds and answer the following questions:

1) Why does the article suggest that ‘on the face of it, BBC Radio is in rude health’?

The article suggests that BBC Radio is un rude health as it has half the national market with dozens of stations reaching more than 34 million people a week.

2) What percentage of under-35s use the BBC iPlayer catch-up radio app?

Just 3% of under 35s use the iplayer catch up radio app.

3) What is BBC Sounds?

BBC Sounds i s a new app and website that includes radio livestreams, catch up services,music mixes and podcasts.

4) How do audiences listen to radio content in the digital age?

A growing number of people listen to radio content via voice assistants such as Amazon's Alexa.

5) What does Jason Phipps suggest is important for radio and podcast content aimed at younger audiences?

Jason Phipss says that "we need more brash,funny,intelligent podcasts" that will engage younger audiences with content that is more intimate which is why podcasts about "sex,relationships and erotic imaginations" do well.

6) Why does the BBC need to stay relevant?

The BBC is funded by license fee so it has to stay relevant and keep the audience's interests otherwise people will stop paying the fee and the BBC will struggle and fail.

Now read this review of the BBC Sounds app.

7) What content does the BBC Sounds app offer?

The BBC Sound app offers music,news,documentaries,true crime,comedy and podcats.

8) How does it link to BBC Radio?

The app lets you click through to any live BBC Radio station.

9) What are the criticisms of the BBC Sounds app?

One criticism is that the app does not offer enough content for instance, 'Spooky Sounds' only offers 11 shows, and 'Be curious' only offers 10.

10) Two new podcasts were launched alongside the BBC Sounds app. What are they and why might they appeal to younger audiences?

The two new podcasts are End of Days and Beyond Today.

ShoutOut Network

Read this Huffington Post feature on the Shout Out Network and answer the following questions:

1) What is the ShoutOut Network?

The ShoutOut Network is a London based network of diverse podcasts.

2) What podcasts are offered by the ShoutOut Network?

`Mostly Lit,Two Fools Talking, Artistic Taste of Mind and Top 4Mation.

3) What audience do they reach?

They reach 20,000 listeners per month , of which 92% are from Black Asian and Minority ethnic communities.

4) What are the 2015 statistics on podcast listening in the UK?

The 2015 statistics show that 3.7 million adults listen to podcasts which equate to 6.5% of the adult population.

5) The article suggests podcasts are ‘picking up more steam’. Do you think podcasts the future of radio?

I think podcasts are the future of radio especially because of how easy and convenient it is for young audiences to listen to and they cover relatable, interesting and thought provoking content.

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