Media blog 2

  Task:  Create a short extract of the music video you plan to make for your video production coursework. 1) State the   song and genre  you have chosen for your music video. The song is called ' I'm not racist' by Joyner Lucas The genre is hip hop, rap. 2) Choose at least  three  music videos similar to your song or concept and watch them several times. Make  bullet-point notes  on everything you watch, commenting on camerawork, editing and mise-en-scene. Common - Letter to the Free slow paced camera movements  low-key lighting The video is in black and white to emphasise the meaning of the song and not to take any attention away from it The prison setting is used to give audiences an insight into the problems of the prison system and how bias it is against black people.  Gilroy's idea of black diasporic identity can be applied to this music video  Hall's theory of race representations Donald Glover- This is America Black and white- low key lighting  meets the key

  1) Type up your feedback   in full   including the ratings out of five for each of the six categories.  WWW- Good intro for the hip hop genre, calm good delivery, good explanation on narrative theory- Todorov and Medhurst. Links to wider context e.g. BLM, 13th, Industry covered. EBI- more on genre, simple slides design, avoid full sentences, individual images on each slide, auto-forward stopped working, more on media language, audience demographic. Research- 4 Music Video concept- 3 Language- 3 Representations- 4 Audience and Industry- 3 Delivery- 4 Total- 21 2) Use this feedback, comments from peers and your own reflection on your presentation to  self-assess  and write a detailed  WWW  and  EBI  for your own coursework concept and presentation as a whole. WWW- good research into the music video, representation and industry. Good use of narrative theorists such as Todorov, Medhurst and Gilroy. EBI- I didn't explain my music video concept, what shots i will use, setting, characte